Posters - 2026

Follow

• 

  St. Mary's Gateway, Culebra Park: A Study of Housing and Infrastructure

  Cielo Vargas

  San Antonio has been named one of the “most economically segregated cities” in the United States, despite being the seventh biggest city. Historic redlining policies left areas, such as Culebra Park, neglected during San Antonio’s urban development. During field work, this neglect became more evident, having impacted the housing quality of Culebra Park community

• 

  Exploring Communication obstacles of Indigenous Language Speakers (Research Proposal)

  Robert Vargas

  Indigenous languages have been disappearing at an alarming rate. It is estimated that every two weeks an indigenous language dies (Toth, 2022), and the cause of this rapid decline in indigenous language use is too often ignored or unrecognized by non-indigenous language speakers. This study is focused on pinpointing the factors that play into the decline of indigenous languages and how these factors correlate to the experiences indigenous languages speakers face. Through Literature review the findings will highlight the importance of preserving indigenous languages and the benefit indigenous languages can have within cultures and societies.

• 

  Who's Qualified? Examining Attorney Perspectives on LPCs in the Legal System

  Becca Wilson and Bernave Vega

  Legal cases frequently intersect with mental health concerns, positioning Licensed Professional Counselors (LPCs) to contribute clinical expertise in custody disputes, trauma documentation, and psychological functioning. As mental health issues become increasingly central to both civil and criminal proceedings, the working relationship between attorneys and counselors carries real consequences for clients, yet LPCs entering legal settings often face challenges related to role clarity, courtroom preparation, and professional credibility. Existing research has focused primarily on counselors' forensic experiences, leaving attorney perspectives on LPC involvement largely unexplored. This gap is meaningful, as attorneys serve as gatekeepers to expert involvement and their perceptions of mental health professionals shape how clinical contributions are received in court. This study employed a qualitative phenomenological design to examine Texas attorneys' lived experiences collaborating with LPCs in civil and criminal legal cases.

• 

  The Role of Short-Form Video Content Strategy in Campaign Performance in Service Operations

  Arianna Yates and Aileen Olivares

  Short-form video content, particularly Instagram Reels, has become central to digital marketing strategies aimed at increasing engagement and campaign effectiveness. As consumer attention spans decline, marketers increasingly rely on visually engaging, concise, and interactive content formats. Prior research highlights the importance of content characteristics in shaping engagement outcomes. However, limited empirical evidence exists on which specific attributes most strongly influence performance in short-form video contexts. This study examines how call-to-action (CTA), audio type, and authenticity influence engagement rates in Instagram Reels.